Coca-Cola operates a unique model. The Coca-Cola Company develops high-quality brands and our local bottling partners manufacture and distribute them. This system has been delivering unbeatable drinks and results across the world for more than a century.

Our Business Model
The Coca-Cola Company focuses its efforts primarily in two areas: creating and marketing brands and manufacturing concentrates and syrups. These ingredients are what make our beverages unique.

We sell the concentrates to bottling companies, which we refer to as our 'bottling partners', which independently develop local markets and distribution networks. Under franchising agreements, our bottling partners use our concentrates to produce ready-to-drink beverages, put them in bottles, cans and other containers and distribute them to our customers - the grocery stores, minimart outlets, supermarkets, restaurants, kopt-tiams - businesses that serve our end consumer.

Operations in Singapore
Our bottling partner in Singapore is Coca-Cola Singapore Beverages, a fully-owned entity by The Coca-Cola Company which is headquartered in Atlanta, Georgia (USA).

Coca-Cola Singapore Beverages is a Coca-Cola entity managed by The Coca-Cola Bottling Investment Group which handles manufacturing, sales and distribution operations.

Part of a Global System
Singapore is represented by Coca-Cola Singapore which handles marketing, innovation and relationship building aspects of the business.

Our beliefs stem from the global ideals grounded in local insights and influences. At Coca-Cola Singapore, we are guided by shared values that we will live by, as a company and as individuals.

Our Vision
We aspire to be the most respected company in the world by...

Refreshing the world - every day, all day We are invited into people's daily lives and are trusted to refresh their body, mind and spirit. Being a truly global company We are local and we are global, which makes us truly global and allows us to build unique relationships between people. Leading with humble confidence We are determined to make a difference to the world - for our consumers, customers, bottling partners and communities we serve.

Our Mission
We are inspired by an enduring mission...

History
The Coca-Cola Company has been refreshing Singapore for almost seven decades. Coca-Cola was first produced and bottled in Singapore by Fraser and Neave under franchise in 1936. Within half a century, Coca-Cola became the most popular soft drink in Singapore.

In late July 1999, Fraser and Neave Limited sold their 75% ownership of F&N Coca-Cola Pte Ltd to The Coca-Cola Company. Today, Coca-Cola Singapore Beverages, a bottling operation fully owned by The Coca-Cola Company continues to serve the Singapore market by producing, marketing and distributing a total beverage portfolio.

As a total system together with Coca-Cola Singapore, the Company employs over 600 staff, mostl of whom are Singaporeans.

The Coca-Cola Company Around the World
The Coca-Cola Company is divided into the Africa, Eurasia, Europe, Latin America, North America, Pacific and Bottling Investment Groups, with a global workforce of 90,500.

The Pacific Group comprises the China, Japan, South Pacific, and the ASEAN business units with the Group office located in Hong Kong.

Singapore is part of the ASEAN Business Unit which includes the Philippines, Thailand, Indonesia, Vietnam, Cambodia, Malaysia, Singapore and Brunei.

Coca-Cola has always worked hard to bring consistent value and quality to our customers and we remain committed to keeping our position as the world's leading total beverage company.